The Citation Ledger
Ask Gemini “best plumber near me” and it doesn’t just answer — it grounds that answer in real web sources, then logs exactly which ones. So we asked it. Live, directly, across 50 of the 50 largest U.S. metros and 10 local-service categories, and wrote down every citation it handed back. No scraping. No sampling from screenshots. This is the model’s own grounding metadata, straight from the source.
What Gemini Actually Cites
Every citation, every query, sorted into eight source types. One bar, drawn to scale.
View exact figures as a table
The Most-Cited Sources
Ranked by raw citation count across every query in the selected wave. Color tells you the source type — check the legend above.
View as table
By Service Category
The source mix shifts hard by vertical — dentists pull from healthcare directories, lawyers from legal-ranking sites. Pick one and see for yourself.
Top sources
Source-type mix
By Metro
Same query, different city. Does the citation mix hold steady across markets? All 50 metros, pick any one.
Top sources
Source-type mix
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See the stats/study in context: Steady Demand Research Index
