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Anatomy of the Google Knowledge Panel for Local Brands

Dustin W. Stout · February 17, 2017 ·

The Google search result pages have evolved over the years. Here's what you need to know about one of its biggest innovations, Knowledge Panels. If you’ve been in a position where you’ve concerned yourself with a business’ placement in those search results, you’ve no doubt taken note of the changing …

Google My Business Now Allowing Regulated Industries

Ben Fisher · February 3, 2017 ·

Google just announced that they now allow regulated goods back into Google My Business manager. Previously, Google would not say whether they would allow businesses like liquor stores, gun shops or other businesses that offered regulated goods to be verified on Google Maps. If you were a …

How to Create Your Business Blog Strategy in 2017

Dustin W. Stout · February 3, 2017 ·

Marketing your business sometimes requires you to step outside of your comfort zone. But don't worry, we're going to make it a little bit easier. Creating a strategy that caters to our increasingly digitally-focused world can often feel like you need to throw everything at the wall and see what …

6 Tips for Effective Blog Content Research

Dustin W. Stout · December 30, 2016 ·

One of the most important aspects of writing blogs actually isn’t the writing. It’s the preparation. When you go to write a piece, you first want to become the world’s foremost expert on the topic. Just kidding. Actually, the main thing is that you understand the topic so that you can talk from an …

Reasons Your Business Needs a Blog in 2016

Dustin W. Stout · December 23, 2016 ·

Your customers are already searching for the answers you have. Blogging is the best way to deliver it to them. Business owners are constantly facing tough choices when it comes to the cost and benefits of their marketing campaigns. Budgets have limits and there’s only so many hours in the day. It’s …

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