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Blog

Common Mistakes Realtors Make in Social Media

Charles Haycock · June 15, 2017 ·

Social media can transform the way you market your real estate business. It’s an excellent way to reach the audience that would bring the most value to your business all while spending far less money than traditional advertising would cost. If this sounds like a magic bullet solution, now is a good …

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Social Media Pitfalls and How to Avoid Them (Real Estate Edition)

Charles Haycock · June 1, 2017 ·

social media scrolling gif

As a real estate agent, other than closing deals, your biggest priority is securing more leads. Every business succeeds or fails based on the ability to bring in more leads on a consistent basis. To do this, you have to put time into marketing. Social media marketing is a great, cost-effective way …

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Should a Real Estate Agent Have a Social Media Manager?

Dustin W. Stout · May 18, 2017 ·

Real Estate Social Media Manager

No matter the size of your business, as a real estate agent you’re always looking for that next competitive edge. After all, it’s a tough industry and you’re probably quite familiar with all of the other real estate agents currently operating in your city or town. How do you stand out? And could a …

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How to Optimize Your Twitter Profile for Maximum Reach

Dustin W. Stout · May 11, 2017 ·

Optimize Your Twitter Profile

By not properly setting up your Twitter profile you're leaving growth opportunities on the table. Every marketer knows the importance of having a diverse social media presence by now, but what remains a challenge for many businesses is the proper implementation of each individual social network to …

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Setting Up a Social Media Content Creation Workflow

Dustin W. Stout · May 4, 2017 ·

social media content workflow

Picture this: You’ve just left a meeting with the C-suite. Maybe you’re even part of the C-suite. This is your hypothetical situation, so whatever you prefer. Everyone has agreed that your business needs to go all in on a social media and content strategy. By now, you’ve probably read quite a bit …

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Technical SEO Tips for On-Site Optimization

Ben Fisher · April 17, 2017 ·

technical on-site seo tips

An effective search engine optimization campaign has layers to it. Often, when we think of SEO we tend to focus on one specific aspect of it. Part of this has to do with our level of comfort with particular portions. Think content vs code. Another reason many marketers develop tunnel vision is …

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