Social Media: A Buyer's Journey In This Article… Are you in the right place? Awareness Consideration Decision We hear it every day. We are trying to do Social Media, BUT... The CEO does not see the ROI… The CFO wants to know how many …
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Should You Hire a Social Media Specialist or DIY?
If you are reading this article, it is likely that you are either considering hiring a social media specialist to manage your brand's social media presence or you are doing research to learn how to do it yourself. Perhaps you aren’t quite sure exactly what qualifications they (or you) should have or …
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Social Media Update – Local – Google Patents – Assistants – YouTube and Hangouts
What a cool week, YouTube launched a Twitch competitor one year after Amazon acquired them. The local search was greeted by some nice treats, no organic listing above the 3 pack (snack pack) and MapMaker was reopened to the USA, Hangouts got a spiffy new homepage, Facebook launched m, and YouTube …
Results: Answer Box Search Term Can Change
Proof that Answer Boxes DO Drive Traffic As stated in Mark Traphagan’s article the Google Answer Box can be good and bad for website owners. To Quote; "some types of Answer Boxes only provide so much information, but many searchers will probably want to know more. In such cases, the link(s) to …
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If Star Trek Characters Were Social Media Marketers
Social Media: Not the final frontier. Our continuing mission: to engage strange new platforms, to seek out new people and new experiences, to boldly go where we have not gone before. Do you truly seek engagement? Do you engage with intent, or just hope? Google Plus, Twitter, Facebook, …
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