Google's new product which allows you to create social content right from within search engine results is called "Posts." It's a product that has been in testing for some time and is now accessible to all Google My Business customers. As a business owner, you're probably wondering how to make the …
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Last-Minute Holiday Social Media Tips for Local Businesses
It’s the most wonderful time of the year! Everywhere you go there are festive lights, fun decorations, delicious treats, charming music and piles of gifts. Don’t forget the gifts. While you’re almost in vacation mode, don’t miss out on this opportunity to capture customers and finish the year …
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Effective Social Media Content: The Path to Being a Rockstar Brand
Creating effective social media content is the key to reaching more of your audience with less paid advertising spend. Who doesn't love more, free, organic reach? But, easier said than done, right? Today, there are more businesses with bad social media content than there are with good content. …
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How to Win Attention and Stay Top-of-Mind with Social Media
There's a war going on, and you may or may not have heard of it. But it still keeps on raging, and the flames of war don't show any signs of stopping. We are talking about the war to win audiences' attention, where the soldiers are online marketers, and the ones trying to dominate are …
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How to Make Your Google My Business Listing Stand Out
If you’re a local business, you know how competitive it is to show up in local search engine result pages (SERPs). More of your competitors are beginning to realize the importance of using local SEO strategies to get ahead in rankings – and this may mean that your business is falling …
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Common Mistakes Realtors Make in Social Media
Social media can transform the way you market your real estate business. It’s an excellent way to reach the audience that would bring the most value to your business all while spending far less money than traditional advertising would cost. If this sounds like a magic bullet solution, now is a good …
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