Steady Demand
Social Media Marketing
Picture this: You’ve just left a meeting with the C-suite. Maybe you’re even part of the C-suite. This is your hypothetical situation, so whatever you prefer. Everyone has agreed that your business needs to go all in on a social media and content strategy. By now, you’ve probably read quite a bit …
[Read more...] about Setting Up a Social Media Content Creation Workflow
An effective search engine optimization campaign has layers to it. Often, when we think of SEO we tend to focus on one specific aspect of it. Part of this has to do with our level of comfort with particular portions. Think content vs code. Another reason many marketers develop tunnel vision is …
[Read more...] about Technical SEO Tips for On-Site Optimization
Many businesses fall victim to these pitfalls of social media marketing. Don't be one of them! You know by now that having a presence on social media is crucial to the continuing success of your business. After all, seven out of ten Americans are active on social media. While there is some …
[Read more...] about 5 Reasons Most Businesses Fail at Social Media Marketing
The Google search result pages have evolved over the years. Here's what you need to know about one of its biggest innovations, Knowledge Panels. If you’ve been in a position where you’ve concerned yourself with a business’ placement in those search results, you’ve no doubt taken note of the …
[Read more...] about Anatomy of the Google Knowledge Panel for Local Brands
Google just announced that they now allow regulated goods back into Google My Business manager. Previously, Google would not say whether they would allow businesses like liquor stores, gun shops or other businesses that offered regulated goods to be verified on Google Maps. If you were a …
[Read more...] about Google My Business Now Allowing Regulated Industries
