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Blog

5 Reasons Most Businesses Fail at Social Media Marketing

Dustin W. Stout · March 17, 2017 ·

age demographics of social media users

Many businesses fall victim to these pitfalls of social media marketing. Don't be one of them! You know by now that having a presence on social media is crucial to the continuing success of your business. After all, seven out of ten Americans are active on social media. While there is some variance …

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Anatomy of the Google Knowledge Panel for Local Brands

Dustin W. Stout · February 17, 2017 ·

anatomy of google knowledge panel

The Google search result pages have evolved over the years. Here's what you need to know about one of its biggest innovations, Knowledge Panels. If you’ve been in a position where you’ve concerned yourself with a business’ placement in those search results, you’ve no doubt taken note of the changing …

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Google My Business Now Allowing Regulated Industries

Ben Fisher · February 3, 2017 ·

google my business regulated industries

Google just announced that they now allow regulated goods back into Google My Business manager. Previously, Google would not say whether they would allow businesses like liquor stores, gun shops or other businesses that offered regulated goods to be verified on Google Maps. If you were a …

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How to Create Your Business Blog Strategy in 2017

Dustin W. Stout · February 3, 2017 ·

business blog backlinks stat

Marketing your business sometimes requires you to step outside of your comfort zone. But don't worry, we're going to make it a little bit easier. Creating a strategy that caters to our increasingly digitally-focused world can often feel like you need to throw everything at the wall and see what …

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Important Social Media Statistics for 2017

Dustin W. Stout · January 19, 2017 ·

live video marketing stat

Big shakeups and cultural shifts all unfolded during a year no one in the digital marketing space will forget any time soon. What a year 2016 was for social media! Vine withered on...the vine and the micro-video platform closed its doors. Instagram became Snapchat. Snapchat put out more popular …

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6 Tips for Effective Blog Content Research

Dustin W. Stout · December 30, 2016 ·

content research question

One of the most important aspects of writing blogs actually isn’t the writing. It’s the preparation. When you go to write a piece, you first want to become the world’s foremost expert on the topic. Just kidding. Actually, the main thing is that you understand the topic so that you can talk from an …

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